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This type of format is very similar to the DIN Long format but, at 10 x 21 cm, it measures 5 mm less on the short side.
It represents a more modern variant of the classic DIN Lungo, but the uses are almost identical: perfect for hand-to-hand distribution, for delivery in mailboxes and to be kept within your own business.
A word of advice: on this type of format, the weight of the paper can make a big difference. A slightly higher than average thickness, such as a 170 g/mXNUMX weight, will make your flyer even more special and will certainly stand out among the others!
Have you ever tried matte coated paper instead of the classic glossy? Its more natural effect gives a particularly elegant look to your flyers.